My husband and I have been coming here for over 3 years. It is by far the best pizza place in all of Grand Rapids! What makes it even more amazing is their current supervisor Launa. She is super friendly, personable, welcoming, upbeat, and always has a smile on her face. As good as this place was before Launa came, it's even more amazing now that's she's running the show!! I hope the owners fully recognize her value to their business and do whatever it takes to keep her! - Jonathan & Karina Saigeon
We like the create your own pizza with the cauliflower crust. It's nice that they can split up a pizza into his and hers halves. Even the sauce on the bottom! Everything is always done to perfection. We enjoy the indoor or outdoor seating depending on the weather. Not a lot of seating but we always seem to find a spot. Also love their rewards program.
We like that this pizzeria has gluten-free crust options. The pricing is also very nice when you must eat gluten-free. The service staff are very nice and helped us navigate the menu. The food preparation areas were wiped down before our pizza was prepared. Several of the ingredients are prepackaged and separate containers to make sure that there's no cross contamination. All of our pizzas came out fresh, hot, and delicious. We will definitely be back and recommend checking this restaurant out if you have to eat gluten free.
Excellent food and counter service. The crust was truly scrumptious. Sign up on Ucello's app and you get $5 credit and free pizza on your birthday 🎉
First time customer.
For Flavor: 5 stars! The pizza we ordered was delicious (tomato garlic aioli sauce, vegan cheese, and various veggies).
For price and size of the pizza, I'd give 3 stars. you get 1 size pizza, probably Pizza Hut medium size for reference. No where that I saw told you the size of the pizza. I would have ordered 2 if I'd know it would be so small, which to me, makes the cost pretty pricey for the size.
The pizza was not hot (or very warm) when I got home to eat with my partner (10min drive), whether it was because the pizza wasn't under a warmer (may have been, I wasn't really paying attention when I picked it up), or the drive time, couldn't tell ya.
Overall, the pizza was very good. Would I order again? I'm not sure. I like that I could make a vegan-ish pizza (unknown if the pizza dough or sauce is vegan), but the small size for the price almost makes it not worth it. I'm not opposed to spending a few more bucks for a larger pizza, or for making it a custom like I did, but not having the option and not knowing the size was a bummer.
We were in the area for a tennis tournament and our daughter suggested Herb & Fire Pizzeria. She had been there before and liked it. Five of us went and all liked the food. Two got the margarita pizza, two got the all meat & the last built his own. Of the five pizzas only 4 sliced were taken home, it was that good!
I've never written a review before, but I'm too impressed not to!
This was the first time I've ever enjoyed a pizza :) I've never been partial to it, but my family invited me out here. I ordered a custom pizza, and it was ready within 5 minutes.
Incredibly fast service, amazing food, and they're so nice!
Thank you for a wonderful experience :)
Pizza is always good here most of the workers never seen friendly however. Atmosphere is just okay nothing special kind of dry. The chairs are incredibly loud and uncomfortable and there's like four things of pepper flakes or Parmesan for the entire restaurant
Usually love this place. This time the food was a bit to be desired. The bread sticks and pizza crust was burnt. Something just seemed off this visit. Normally love coming here. Will be back of course.
Fantastic Pizza! We loved the create your own, because they had any topping you could imagine. From Grilled broccolie to blue cheese, they had 40+ toppings. Another bonus is you get unlimited toppings when buying the pizza, and don’t have to pay for each individual topping. They have craft drinks, and craft lemonade. The interior is decorated nice, and the outdoor seating is comfortable. Defiantly recommend this pizza place.
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